Destination Management

Outlining the vision for the Waitaki District over the next 30 years will produce a Destination Management Strategy and Plan that will guide tourism development across the region.

It will take a broad view across all aspects of destination Waitaki that contribute to a visitor’s experience, taking into consideration the perspectives and expectations of a range of stakeholders and partnerships with Mana Whenua, residents, businesses, industry, visitors, and local government. 

While Destination Management is an ongoing process, the short-term goal is to ensure the Waitaki is positioned to be a sustainable destination, where tourism could shift into a regenerative model that gives-back to the environment, communities, the economy, and the culture.  

Community consultation is underway gaining insights into how residents feel the region could be revitalised as a sustainable destination where tourism gives-back. Seeking feedback from each community is key to the success of a meaningful Destination Management Strategy. This is where you come in! Have your voice heard on the future of the Waitaki, we invite you to complete this short survey.

The Destination Management Strategy and Plan will play an important role in shaping the future of the Waitaki District.

All Regional Tourism Organisations (RTO’s) are being funded by the Ministry of Business, Innovation and Education (MBIE) to lead the development of Destination Management Strategy & Plans. Tourism Waitaki are facilitating Waitaki’s DM strategy. Other stakeholders and partners in this process include Waitaki District Council, Te Rūnanga o Moeraki, Huirapa Rūnanga ki Puketeraki, Ministry of Business, Innovation and Employment (MBIE), Department of Conservation (DOC), and Waka Kotahi New Zealand Transport Agency, Land Information New Zealand (LINZ), and representatives of the business, farming, tourism sectors and neighbouring regions.

Community consultation is underway to gain insights into how and what the residents of the Waitaki feel should be incorporated in the DM strategy. 

As welcoming, supportive communities are vital to the success of local tourism and sustainable industry, seeking feedback from each community is key to the success of obtaining a holistic and meaningful Destination Management Strategy for the Waitaki.

For more information about the project, details of upcoming community engagement focus groups, access to surveys, or to have your voice heard please check the documents below.

You are welcome to submit feedback via email :